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B2B events in India: the 12 expos and summits Indian CMOs should defend in their FY27 budget Marketing, Sales & Growth Leaders • 06/05/2026 B2B events in India: the 12 expos and summits Indian CMOs should defend in their FY27 budget Learn how to choose and leverage B2B events in India that deliver real pipeline. See sector‑wise anchor shows, Tier 1 vs Tier 2 dynamics, the 30/30/30 ROI framework, and data‑driven criteria CMOs can use to defend event budgets to the CFO. by Kwame Mensah
